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From our blog….

Geocoding Basics

Geocoding Basics   What is geocoding? Simply, it’s the process of matching a location such as: an address ("Street-level geocoding") postal (ZIP) code ("ZIP-Level or Postal-Level geocoding) city name ("City-Level Geocoding, not used as much anymore) county name,...

Introducing the Signal And Noise Blog – Topics Include Mapping, Spatial, Geocoding, Address Correction, Geographic Data

One of our goals in communicating to you is to provide the most important information that helps you identify the signal and the noise. Think of listening to a radio station with static. The static is the noise and the voices or music are the signal. Our brains do a great job of filtering audio and there are tools to draw out the signal and suppress the noise. This blog is about focusing on the signal for various topics and, when possible, we’ll describe the noise. Unlike the radio static that is random, some of the noise in the marketplace may seem like signal, but it’s not.